Welcome to a new addition to the blog!

Once a week we will be posting a few links to current events, research, and other physical activity-related news-worthy items going on around the country. To kick off our News & Reports category this week we have new research on the cost of distributing tailored information about physical activity online vs. in print and news of a a new role for renowned golfer Annika Sorenstam. Check it out and tell us what you think in the comments:

• Cost Analysis of Internet vs. Print Interventions for Physical Activity Promotion - The authors examined the costs of distributing tailored information about physical activity online and in print and concluded that internet-based information was a more cost-effective way of reaching large numbers of sedentary individuals. (Source: Psychology of Sport and Exercise – article in press)
• Annika Sorenstam Appointed to Florida Governor's Council on Physical Fitness - The golfer takes on a new challenge: getting Floridians to increase their levels of physical fitness through initiatives like the Governor's Fitness Challenge for middle schoolers.